Search Engine Optimization
In addition to being a seasoned front-end web developer specializing in hand-coded CSS/HTML, social media, and email marketing, I have advanced organic, onsite and offsite, white-hat SEO skills and am certified on Google Analytics.
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Homemade Yogurt
MakeYourOwnYogurt.com is a site where I did all of the design and PHP production (front-to-back), the writing and photos, and SEO work. It ranks #1 in Google for all keywords and phrases dealing with making yogurt, including "yogurt recipe". I achieved this ranking entirely with on-site techniques and organic inbound links.
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Las Vegas Timeshares
I am part of a team that handles SEO for RedWeek.com. I deal primarily with on-site SEO, while consulting with outside resources for link building. We isolated "las vegas timeshares" as an initial target of our efforts, and were able to achieve the #1 ranking within a year. There are over 5,000 terms for which RedWeek ranks #1 in Google.
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Google Analytics
I am certified on Google Analytics to provide advanced reporting on traffic sources, audience composition, e-commerce, and more. I use advanced segments, custom variables and events to track a/b trials, goal funnels, and track numerous PPC campaigns.
I put "homemade yogurt" into the search on Google and you were the first. That is how I found this FB site. I made my first batch and it was great. I am - as I type - making my 2nd batch. Love it!